Close ★ 4.4/5 
Microsoft Dynamics 365 Sales ★ 4.2/5 Close vs Microsoft Dynamics 365 Sales: Which CRM is right for you?
A 2026 head-to-head on pricing, features, and which team each is built for.
The short answer
Close is inside sales crm built for high-velocity inside sales and SDR teams focused on calling, starting from ~$9/user/mo. Microsoft Dynamics 365 Sales is enterprise crm for enterprises standardized on Microsoft 365, Teams, and Azure, starting from ~$65/user/mo. Choose Close for inside sales crm needs; choose Microsoft Dynamics 365 Sales if enterprise crm is a better match for your team.
Close vs Microsoft Dynamics 365 Sales: at a glance
| Detail | Close | Microsoft Dynamics 365 Sales |
|---|---|---|
| Category | Inside sales CRM | Enterprise CRM |
| Starting price | from ~$9/user/mo | from ~$65/user/mo |
| Free plan | No | No |
| Best for | High-velocity inside sales and SDR teams focused on calling. | Enterprises standardized on Microsoft 365, Teams, and Azure. |
| Our rating | ★ 4.4 / 5 | ★ 4.2 / 5 |
| Standout feature | Built-in power dialer, SMS, and email sequences. | Native integration across the Microsoft 365 and Power Platform stack. |
| Founded | 2013 | 2016 |
| Headquarters | Remote / USA | Redmond, USA |
Prices are indicative 2026 list prices; always confirm with the vendor directly.
What is Close?
Close is a CRM designed around outbound activity. Calling, SMS, and email are built into the core product alongside power-dialing and sequences, so reps can prospect and follow up without bolting on extra tools.
Best for: High-velocity inside sales and SDR teams focused on calling.
What is Microsoft Dynamics 365 Sales?
Dynamics 365 Sales is Microsoft’s enterprise CRM. It manages the full sales cycle with deep ties to Outlook, Teams, Excel, and Power Platform, and uses Copilot AI for summaries and guidance across the Microsoft ecosystem.
Best for: Enterprises standardized on Microsoft 365, Teams, and Azure.
Key features compared
| Close | Microsoft Dynamics 365 Sales |
|---|---|
| Built-in calling and power dialer | Deep Outlook, Teams, and Excel integration |
| SMS and email sequencing | Power Platform automation and custom apps |
| Activity and outreach reporting | Copilot AI across the sales workflow |
| Predictable, sales-focused pipeline | Advanced analytics and forecasting |
| Strong API for automation | Enterprise-grade security and compliance |
Pros and cons: Close
| Pros | Cons |
|---|---|
| ✔ Best-in-class built-in communication tools | ✘ Higher per-seat cost |
| ✔ Boosts rep outreach volume | ✘ No marketing or service modules |
| ✔ Clean, fast, sales-only interface | ✘ Annual billing for best pricing |
Pros and cons: Microsoft Dynamics 365 Sales
| Pros | Cons |
|---|---|
| ✔ Unmatched fit for Microsoft-centric enterprises | ✘ Complex to implement and administer |
| ✔ Powerful customization via Power Platform | ✘ Costs rise with add-ons and Power Platform |
| ✔ Strong analytics and AI with Copilot | ✘ Heavier than small teams need |
Which should you choose?
Choose Close if you are high-velocity inside sales and SDR teams focused on calling.
Choose Microsoft Dynamics 365 Sales if you are enterprises standardized on Microsoft 365, Teams, and Azure.
Frequently asked questions
What is the difference between Close and Microsoft Dynamics 365 Sales?
Close is inside sales crm best for high-velocity inside sales and SDR teams focused on calling. Its standout is built-in power dialer, SMS, and email sequences.. Microsoft Dynamics 365 Sales is enterprise crm best for enterprises standardized on Microsoft 365, Teams, and Azure. Its standout is native integration across the Microsoft 365 and Power Platform stack..
Is Close better than Microsoft Dynamics 365 Sales?
Neither is universally better — it depends on your use case. Close is the stronger choice for high-velocity inside sales and SDR teams focused on calling. Microsoft Dynamics 365 Sales is a better fit for enterprises standardized on Microsoft 365, Teams, and Azure.
Which is cheaper, Close or Microsoft Dynamics 365 Sales?
Close starts from ~$9/user/mo. Microsoft Dynamics 365 Sales starts from ~$65/user/mo.
Does Close or Microsoft Dynamics 365 Sales have a free plan?
Close does not offer a permanent free plan. Microsoft Dynamics 365 Sales does not offer a permanent free plan.