Close vs Copper: Which CRM is right for you?
A 2026 head-to-head on pricing, features, and which team each is built for.
The short answer
Close is inside sales crm built for high-velocity inside sales and SDR teams focused on calling, starting from ~$9/user/mo. Copper is google workspace crm for small and mid-size relationship-led teams standardized on Google Workspace, starting from ~$23/user/mo annually. Choose Close for inside sales crm needs; choose Copper if google workspace crm is a better match for your team.
Close vs Copper: at a glance
| Detail | Close | Copper |
|---|---|---|
| Category | Inside sales CRM | Google Workspace CRM |
| Starting price | from ~$9/user/mo | from ~$23/user/mo annually |
| Free plan | No | No |
| Best for | High-velocity inside sales and SDR teams focused on calling. | small and mid-size relationship-led teams standardized on Google Workspace. |
| Our rating | ★ 4.4 / 5 | ★ 4.2 / 5 |
| Standout feature | Built-in power dialer, SMS, and email sequences. | Deep Gmail and Google Workspace integration. |
| Founded | 2013 | 2013 |
| Headquarters | Remote / USA | San Francisco, USA |
Prices are indicative 2026 list prices; always confirm with the vendor directly.
What is Close?
Close is a CRM designed around outbound activity. Calling, SMS, and email are built into the core product alongside power-dialing and sequences, so reps can prospect and follow up without bolting on extra tools.
Best for: High-velocity inside sales and SDR teams focused on calling.
What is Copper?
Copper is a sales and relationship CRM built to operate alongside Google Workspace. Users can manage contacts, opportunities, tasks, email history, and pipelines from familiar Google interfaces.
Best for: small and mid-size relationship-led teams standardized on Google Workspace.
Key features compared
| Close | Copper |
|---|---|
| Built-in calling and power dialer | Gmail CRM sidebar |
| SMS and email sequencing | Google Calendar and Drive integration |
| Activity and outreach reporting | Multiple pipelines |
| Predictable, sales-focused pipeline | Workflow automation |
| Strong API for automation | — |
Pros and cons: Close
| Pros | Cons |
|---|---|
| ✔ Best-in-class built-in communication tools | ✘ Higher per-seat cost |
| ✔ Boosts rep outreach volume | ✘ No marketing or service modules |
| ✔ Clean, fast, sales-only interface | ✘ Annual billing for best pricing |
Pros and cons: Copper
| Pros | Cons |
|---|---|
| ✔ Fits naturally into Google Workspace | ✘ Weak fit outside Google Workspace |
| ✔ Low-friction contact history | ✘ Advanced features cost more |
| ✔ Clean relationship model | ✘ Limited enterprise breadth |
Which should you choose?
Choose Close if you are high-velocity inside sales and SDR teams focused on calling.
Choose Copper if you are small and mid-size relationship-led teams standardized on Google Workspace.
Frequently asked questions
What is the difference between Close and Copper?
Close is inside sales crm best for high-velocity inside sales and SDR teams focused on calling. Its standout is built-in power dialer, SMS, and email sequences.. Copper is google workspace crm best for small and mid-size relationship-led teams standardized on Google Workspace. Its standout is deep Gmail and Google Workspace integration..
Is Close better than Copper?
Neither is universally better — it depends on your use case. Close is the stronger choice for high-velocity inside sales and SDR teams focused on calling. Copper is a better fit for small and mid-size relationship-led teams standardized on Google Workspace.
Which is cheaper, Close or Copper?
Close starts from ~$9/user/mo. Copper starts from ~$23/user/mo annually.
Does Close or Copper have a free plan?
Close does not offer a permanent free plan. Copper does not offer a permanent free plan.