monday CRM vs Insightly: Which CRM is right for you?
A 2026 head-to-head on pricing, features, and which team each is built for.
The short answer
monday CRM is flexible / no-code crm built for teams wanting a highly customizable, no-code CRM they can mold, starting from ~$12/user/mo. Insightly is crm with project management for sMBs that deliver projects or services after closing a deal, starting from ~$29/user/mo. Choose monday CRM for flexible / no-code crm needs; choose Insightly if crm with project management is a better match for your team.
monday CRM vs Insightly: at a glance
| Detail | monday CRM | Insightly |
|---|---|---|
| Category | Flexible / no-code CRM | CRM with project management |
| Starting price | from ~$12/user/mo | from ~$29/user/mo |
| Free plan | No | No |
| Best for | Teams wanting a highly customizable, no-code CRM they can mold. | SMBs that deliver projects or services after closing a deal. |
| Our rating | ★ 4.4 / 5 | ★ 4.1 / 5 |
| Standout feature | No-code flexibility to model any pipeline visually. | Converting won opportunities into connected delivery projects. |
| Founded | 2012 | 2009 |
| Headquarters | Tel Aviv, Israel | San Francisco, USA |
Prices are indicative 2026 list prices; always confirm with the vendor directly.
What is monday CRM?
monday CRM applies the colorful, no-code monday.com Work OS to sales. You build pipelines as customizable boards, automate steps without code, and connect CRM work to the rest of your team’s projects in the same platform.
Best for: Teams wanting a highly customizable, no-code CRM they can mold.
What is Insightly?
Insightly combines contact, organization, opportunity, pipeline, project, and workflow management. Separate marketing and service products plus the AppConnect integration platform extend it across the customer lifecycle.
Best for: SMBs that deliver projects or services after closing a deal.
Key features compared
| monday CRM | Insightly |
|---|---|
| No-code customizable boards and pipelines | Pipeline and opportunity management |
| Visual automations and dashboards | Relationship linking |
| Connects CRM to broader project work | Project delivery |
| Templates for common sales motions | AppConnect integrations |
| Collaborative, color-coded interface | — |
Pros and cons: monday CRM
| Pros | Cons |
|---|---|
| ✔ Extremely flexible and easy to customize | ✘ Annual billing with a seat minimum |
| ✔ Great for teams already on monday.com | ✘ Sales-specific depth is lighter than rivals |
| ✔ Visual, approachable interface | ✘ Can become cluttered as boards grow |
Pros and cons: Insightly
| Pros | Cons |
|---|---|
| ✔ Sales-to-project continuity | ✘ Best features require higher tiers |
| ✔ Flexible relationship records | ✘ Reporting takes setup |
| ✔ Useful integration tooling | ✘ Smaller ecosystem than leaders |
Which should you choose?
Choose monday CRM if you are teams wanting a highly customizable, no-code CRM they can mold.
Choose Insightly if you are sMBs that deliver projects or services after closing a deal.
Frequently asked questions
What is the difference between monday CRM and Insightly?
monday CRM is flexible / no-code crm best for teams wanting a highly customizable, no-code CRM they can mold. Its standout is no-code flexibility to model any pipeline visually.. Insightly is crm with project management best for sMBs that deliver projects or services after closing a deal. Its standout is converting won opportunities into connected delivery projects..
Is monday CRM better than Insightly?
Neither is universally better — it depends on your use case. monday CRM is the stronger choice for teams wanting a highly customizable, no-code CRM they can mold. Insightly is a better fit for sMBs that deliver projects or services after closing a deal.
Which is cheaper, monday CRM or Insightly?
monday CRM starts from ~$12/user/mo. Insightly starts from ~$29/user/mo.
Does monday CRM or Insightly have a free plan?
monday CRM does not offer a permanent free plan. Insightly does not offer a permanent free plan.